Our brochure for Health & Wellness for Companion Animals is mailing today! It’s pretty interesting to find out who the movers and shakers are in this market. With the increased humanization of pets comes a whole slew of medical and product opportunities. I can’t wait to hear about things like the Human Animal Bond and how it influences buying decisions. If you want to know more, go to attend.petindustryadvisory.com.
Only a week left til we go to Vegas for our first event! I cannot believe that our event is finally here. We are getting the final pieces ready and Roz and I are so excited to go on-site and put our conference shoes back on as we both have been out of the game for a little bit.
Other than that we are gearing up for a new event on pet health and wellness that will be in Vegas in June. You know my last post about pet health trends mirroring human trends? Well, that is what our conference is about and many more complex topics that we will get down to. So far we have 15 confirmed speakers and I hear that Pfizer, Merck, etc are among them. Roz has been hard at work!
P.S. that is my little pup, Webster
Hello Everyone! It has been very busy at PIA….we are in the process of researching a new event on health and wellness in pets. It’s truly amazing that human trends are being mirrored in animal health trends. We are thinking that the event will be in late June in Chicago. Please let me know if you are interested or have anymore questions. Cheers, Meghan
"Yes, as we learn more about caring for ourselves we want to impart this wisdom on to caring for our pet. As people age they become more health conscious in order to prolong their life span and they will also pay more attention to their pets good health." - Darlene Frudakis